Frans Cronje Private Clients

Frans Cronje Private Clients is a firm specializing in independent political and economic advice and strategy.

On-demand strategic advice

Independent political, economic, and policy advice backed by a track record of accurate prediction is a valuable commodity. Embedding on-demand access to such advice in your team allows you to anticipate economic and political events long before they occur and know what policy makers are likely to do long before they do it.

As a rule there is enough political and economic information at hand to avoid being caught off-guard by unanticipated upside or downside events. I help you find that information and understand what to do with it. By giving your executives on-demand access to such advice in the form of private conversations around how policy makers are likely to act and what the political and economic implications will be, you greatly improve the quality of their decision making.

Formal briefings that put you on point

Over the past two decades we have formally briefed hundreds of companies, government agencies, and HNW families on the likely long term political evolution of the world and South Africa. Formal briefings are short, data-packed, chart-based, and designed to get you on-point on how political and economic developments around your business will unfold.

You can choose off the shelf or custom-made briefings that demonstrate the major political, social, economic, and policy trends shaping the environment in which you invest. Briefings can take place in-person or online. They are perfect for board meetings, executive committees, marketing and sales teams, or your clients anywhere in the world. I can bring third-party analysts with corroboratory or contradictory views into these events to ensure that you get a full spectrum of opinions. Briefings typically run from 30 to 90 minutes including time for questions. My aim is to ensure that one briefing every 6 to 12 months is sufficient to give you a firm sense of how economic and political events around you will unfold.

Problem solving for positive long-term outcomes

When things go wrong, we offer experienced, informed, and independent advice on how to engage with clients, the public and policy makers to build trust and construct strategies that ensure positive long term policy outcomes.

In the heat of the moment, you will likely feel vulnerable, isolated, and exposed but there are tried and tested rules and strategies to develop long term upsides out of short-term crises. An ounce of prevention is a worth a pound of cure and well briefed organizations with proactive political and public-policy strategies will greatly mitigate their exposure to policy risk.

Exploring what you don’t know

Remove uncertainty from your local or global operations by stress-testing your corporate strategy against a set of focused scenarios setting out every plausible policy, political, and economic trajectory of the region, country and industry in which you operate.

Scenarios break down the complexity of your operating environment into a set of major trends and their likely outcomes ensuring that there are no risk factors at play that could undo your investment strategies. I will work with your executives, staff, clients, and colleagues to test their strategic assumptions and whether these could withstand unanticipated events. Think of the exercise as using scenarios as ‘wind-tunnels’ to find out whether your strategic plans will take off and fly or whether external political and economic events make them vulnerable to hard landings.